JuJu Watkins retains transferring up on and off the hardwood, this time signing a historic multi-year take care of Fanatics. When you’re a fan of buying and selling playing cards, this can be a distinctive, one-of-a-kind partnership!
Picture Credit score: Jineen Williams/ Ballislife
USC sophomore JuJu Watkins is a generational sensation that is captivated the basketball world. Taking her LA roots to the College of Southern California, Watkins has already cemented her legacy on the collegiate degree. Named Unanimous First Staff All America her freshman season, Watkins set the all-time scoring report in her first season with 920 factors.
Awarded 2025 Large Ten Participant of the Yr, Watkins lately broke Caitlin Clark’s scoring report by way of two seasons. Poised to shatter historic information for years to return, it is protected to say JuJu Watkins is a giant deal.
The LA native, already partnered with manufacturers similar to Nike, Celsius, and State Farm, added one other sponsorship as March Insanity nears. This subsequent model deal is a historic considered one of a form for the USC star.
This Is A Historic Deal For JuJu Watkins and Fanatics

Introduced on Friday, Watkins turns into the newest companion of Fanatics and Fanatics Collectibles (Topps). With this, Watkins emerges as the primary feminine collegiate athlete to have this distinctive sort multi-year take care of Fanatics. As well as, Watkins was the primary feminine collegiate athlete to turn out to be partnered with NYX Skilled Make-up. The place else will we see Watkins subsequent?
Within the sponsorship contains memorabilia and and buying and selling playing cards. A quick rising pastime amongst sports activities followers, the buying and selling playing cards will embrace genuine autographs and sport worn memorabilia. What’s to not love about this partnership? The worth and sentiment of those merchandise will solely enhance Watkins continues all through her illustrious profession.
Obtainable shall be autographed images, basketballs, and different memorabilia. Beforehand featured in Bowman merchandise, Fanatics will characteristic Watkins in a USC uniform on a buying and selling card. Set to debut in 2025 is a College Chrome Basketball commonplace card.
Already featured on the Fanatics web site are JuJu Watkins signed jerseys, basketballs, and autographed portraits.
What The Sponsorships Means For Ladies Athletes

As a younger child, how superior wouldn’t it be to acquire a signed JuJu Watkins something? Signal me up! A number of younger girls and boys are sure to search for and mannequin their sport after JuJu. Alongside along with her defensive course of, she’s has the innate capability to assault on each side of the ball. At 19 years previous, Watkins has established herself as a bonafied star and function mannequin
As ladies receive extra sponsorships, model offers similar to this are essential. Why is that this? Visibility is every little thing relating to ladies’s sports activities. As a 90’s child, I all the time collected buying and selling playing cards, however by no means had the chance to collect a few of my favourite feminine athletes. This historic deal will proceed to assist change to focus and panorama of girls’s sports activities.
Whereas Juju Watkins earned this monetary alternative, the hope is to hold on the likelihood for feminine athletes sooner or later. Closing the gender hole, partnerships like this can solely enhance equitable pay for girls. There’s hope that extra respected manufacturers will spend money on ladies.
I can not keep it sufficient, hats off to Fanatics for formulating this unbelievable piece of historical past. Contributors to constructing the ladies’s sport on and off the court docket, the time to spend money on ladies is NOW.
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Sara Jane Gamelli is a full-time Sportswriter, Content material Creator, and Supervisor for Ballislife Bets. She has a concentrate on Ladies’s Basketball and the NBA. Sara Jane presently resides within the Connecticut/NYC space along with her Cat and Canine. SJ has her undergraduate diploma in Economics from the College of Connecticut.